UAE Corporate Performance Marketing Guide and Checklist

A practical toolkit for CMOs, performance leads and finance partners in large companies in Dubai and the UAE, prepared by Hello World Label.

This guide turns the lessons from our article on corporate performance marketing in Dubai into tools you can use with your marketing, finance and agency teams. Start with the measurement maturity checklist, then use the test plan and the budget worksheet to decide where your next dirham should go. Tick each box when it is true across your brands and markets. The boxes you cannot tick show where your reported results are least reliable.

What is inside

1. 1Measurement maturity checklist
2. 2Test-and-learn plan template
3. 3Budget allocation worksheet
4. 4Full-funnel and brand balance checklist
5. 5Creative system checklist
6. 6Agency transparency checklist
7. 7KPIs to track every month
8. 8Your 90-day action plan

This guide goes with our article : Corporate Performance Marketing in the UAE

All our free guides and checklists →