UAE Paid Traffic and PPC Guide and Checklist

A practical toolkit for business owners, marketing managers and in-house ad teams in Dubai, prepared by Hello World Label.

This guide turns the lessons from our article on paid traffic and PPC in Dubai into checklists you can use with your team or your agency. Work through one section at a time, tick each box when it is done, and use the tables to calculate what a customer should cost and to track your results. If more than a few boxes stay empty in a section, that is where your budget is leaking.

What is inside

1. 1Ad account audit checklist
2. 2Starter list of negative keywords for Dubai
3. 3Tracking setup checklist
4. 4Landing page and creative checklist
5. 5Ad policy and compliance checklist
6. 6Cost per customer worksheet
7. 7KPIs to track every month
8. 8Your 90-day action plan

This guide goes with our article : PPC Advertising in Dubai

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